Show Your True Colors

How Do You Dress to Impress?

It’s late on a Friday afternoon here at the home office, and as I’m wrapping up a few hot items for the week, one of the to-do’s I’ve just checked off is reviewing Lifemax Gear orders.  In reviewing spreadsheets to see how many are taking advantage of our currrent 25% off promotion, I made a few observations, and thought you may find them interesting as well.   

The most commonly purchased item we offer is our Mila t-shirt, with a variety of Lifemax polos trailing close behind.  I commend those of you who–regardless of choice in Mila vs. Lifemax–are promoting the business and dressing “the part.”  This really got me thinking…

How often have you met with someone who, though they may have been articulate and personable, just didn’t seem to look like they well-represented whatever they were promoting?  Did their look (or, more importantly, their LACK of a certain look) deter you from buying in?  Was their appearance indicative of a man or woman who clearly identified with their product or company? 

How do YOU show YOUR true colors? 

Maybe you have a favorite Mila sweatshirt you wear.  Or perhaps you’re more of a “bling” type of person.  Do you own enough Lifemax polos to avoid doing laundry every other day?  Do you take pride in showing off your Mila attitude (would that be…Milatude?) or are you more interested in promoting the Lifemax opportunity?

How fortunate we are to work in an industry where “dressing the part” means finding our own unique identity, and wearing whatever Gear product best represents our personality!  I feel a wave of pride hit me when I wear my Gear, and I get that same feeling when I see Founders Jim and Sherri Wear come in wearing theirs (Sherri was sporting a Mila sweatshirt today), or when I see our top leaders pop in for a meeting wearing their favorite polos, hats, pins, and shirts.

Gear Up!

I encourage you to take pride in showing your Lifemax and Mila colors.  Wear your Gear to meetings, in-homes, events, and even while running errands.  In this industry, every person you meet is an opportunity, and wearing your Gear lets the company brand speak for you.

Have an incredible weekend, folks.  I’m signing off!

jenni “Get Your Gear On” smith